After graduating from Loyola University Chicago with an MBA, I started my marketing journey with a focus on developing email and SMS automations for small and mid-sized businesses. After creating and launching hundreds of campaigns, I realized that automated workflows, were by far the biggest drivers of long-term revenue. In almost every instance, automations outperformed regular campaigns by up to 10x in both engagement and sales. Targeted, personalized, and automated messages are highly effective because they can work on top, middle, and bottom of funnel audiences.

After generating over $1,000,000 in attributed revenue, I began to see a gap in the gap within the local business market to use these techniques to their advantage. Our goal now is to partner with business owners generate more leads and increase sales as effectively as possible using paid ads, SEO, Ai, and automated messaging.

- Lorenza Martinez, Founder